Why PRE-ORDER?

Why we love preorder: Fashion that thinks ahead

In a time when fashion often means speed, excess and reckless consumption, we choose a different path. Instead of mass production, we choose preorder . Instead of unnecessary inventory, we make only what you really want . Because we believe that fashion can be beautiful, sustainable and smartly organized at the same time.

What does preorder mean?

Preorder is a simple concept: you buy in advance, we produce to your order . That way, we don't make a surplus, we don't accumulate inventory, and every thing that comes into being is made for a reason.

Besides being a way to buy the piece you want while it's still available, preordering also brings a whole range of benefits that go beyond the wardrobe itself.

Advantages of preorder purchase:

♻️ 1. Sustainable and responsible

When we know exactly how many pieces we need to produce, we do not create a surplus that ends up in outlets, warehouses or - even worse - waste. In this way, we protect both resources and the environment , and choose a slower but more conscious fashion .

💸 2. A better price for you

Customers who buy via the preorder option get a discount , because they help us to plan production in advance. It is our gratitude that you participate together in a sustainable system and enable us to create smarter.

🧵 3. No overproduction

In the fashion industry, huge amounts of clothing go unsold and end up in the trash. Preorder is the opposite of that – we only produce what is ordered. Every piece has its owner even before it is created.

⏳ 4. Slower pace, higher quality pieces

When we are not running after mass production, we have more time for what is most important to us: details, quality and carefully selected materials . This means that you are getting a piece in which real attention has been invested.

🧡 5. Shared creation

Preorder is not just a purchase - it is participation in creation. With your choices, you directly influence what will be produced. There is no more feeling that you are buying something that has been "thrown on the market". This is fashion created for you - and because of you .

Our philosophy

Our goal is not for you to have a hundred pieces of clothing. Our goal is for you to have a few that are right for you – ones that make you feel powerful, feminine, and your own. Preordering allows us to produce thoughtfully, in small batches, and with as little impact on the planet as possible.

That's why preorder models are not just an option for us - they are the core of our business .

Thank you for shopping consciously.

By purchasing via preorder, you are not just choosing a dress, set or swimsuit – you are choosing to be part of a more sustainable fashion story. Thank you for building a fashion world with us that leaves no waste, but leaves a trace.